Watch Jeremy Bikman interview Rusty Atkinson. Rusty is a long-time IT executive across multiple industries and has worked for major players such as McAfee and Citi as well as innovative pioneers like Signify Health and Clearway Health.
Here’s the uncomfortable truth: most companies actually have more customer data than they know what to do with. They run NPS surveys, collect customer support feedback, gather onboarding input, do product roadmap questionnaires, have account manager summaries in their CRMs, the inputs are endless.