Here’s the uncomfortable truth: most companies actually have more customer data than they know what to do with. They run NPS surveys, collect customer support feedback, gather onboarding input, do product roadmap questionnaires, have account manager summaries in their CRMs, the inputs are endless.

Customer frustration doesn’t wait for your next meeting. Act fast, or watch loyalty erode and customers vanish. Here’s how to intercept issues in real-time.