How Essential Are Management Consultants?
Management consultants have long been a go-to strategy for the C-Suite. They’re brought in to evaluate a business, recommend strategic directions, advise on product launches, encourage RIFs, and even weigh in on M&A.
5 Proven Strategies to Reduce Customer Churn
Customer churn is one of the most pressing challenges any business faces. Regardless of the state of the overall economy, or even the caliber of your competition, keeping current customers happy is critical. Your customers are the foundation of your business and it costs a lot more to get a new customer than it does retaining them.
Market Research Pitfalls
Market research is essential for every business. It’s a shame, however, that companies spend so much money to get such a small return.
Market Research – Eating someone Else’s Leftovers
Every business faces the same challenge: figuring out where to focus. Where are the best opportunities? What’s the best go-to-market strategy? Who are truly the toughest competitors to have to deal with?
AI’s impact on finding a new job
AI isn’t just supposed to speed up existing processes, it’s supposed to improve them. But when it comes to the world of HR and recruiting, is AI actually causing more problems that it solves by screening out good candidates before they even get the chance to get interviewed by a real person?
Patient Satisfaction Programs – The Worst of the Worst
For many healthcare organizations, participating in standardized patient surveys like HCAHPS is mandatory. These government-mandated surveys are supposed to help gauge true patient satisfaction and improve care quality. But in practice, they fail miserably.
Is there a ‘best’ healthcare cloud?
While doing a great deal of calls with hospital executives recently, AI was (unsurprisingly) constantly brought up. But I noticed that cloud infrastructure was mentioned quite frequently as well. The two seemed to go almost hand-in-hand.
Are You Ignoring Your Customers? A CEO’s Costly Mistake
When a major health system reached out to their software vendor’s new CEO after a major acquisition, they expected a prompt response. As a client paying 7-figures annually for enterprise software, they assumed their concerns would matter. Months of silence cost the vendor a 9-figure renewal—and revealed a critical lesson for every business leader: ignoring customers sends a message you can’t afford.
Your Customer Satisfaction Program Is Killing Your Customer’s Satisfaction
Right from the jump I’ll just say it: most companies’ customer sat programs are pretty lousy. In fact, in many cases, they end up damaging the very relationships they were meant to improve. Here’s why…
Hunters and Farmers in Customer Success: Why We Need to Rethink Who We Put in the Role
In sales, the classic “hunters vs. farmers” analogy has long shaped hiring strategies. Successful hunters develop and research their qualified pipeline and close deals; farmers cultivate existing relationships and grow revenue over time. Traditionally, hunters land in sales and farmers in account management or customer success.